What is the Circular Economy?

Circular Economy Consultancy

We currently live in predominantly linear world; we extract, make, use and dispose of most things. The circular economy is turns that line into a circle so that we end up reusing goods and materials in perpetuity. This can be achieved a number of ways, whether it’s switching to compostable or infinitely recyclable materials, or facilitating leasing or resale.

Technologically circularity is possible in many sectors but evidence indicates that customers are slow to switch to more sustainable consumption models.  Concurrently European policy is firmly on track to accelerate the move to a circular economy over the next 5 years. This leaves companies in a tight spot. How do you continue to serve existing customers and transition to a circular business model, while safeguarding jobs and profit?

This is what I would like to talk to companies about. I am very happy to share my knowledge and expertise with any company operating in Ireland for the cost of my travel expenses. If you’re interested please feel free to email me at ms.e.butler@gmail.com

Follow me on LinkedIn for developments in circular economy business models in Ireland and beyond


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