Blankets for Mums in Developing World

July 11, 2011

New from BMB’s New York office, the Information Blanket is a soft, double-knit blanket produced in the U.S. from 100 percent cotton and printed with myriad information-filled graphics using non-toxic, water-based inks. Included on the blanket, for instance, is a growth chart indicating average sizes for babies at one, three and six months; so, too, is a list of illness warning signs. Breastfeeding and vaccination information and a checkup reminder are also included to help new parents care properly for their young children. All information is printed in the local language for the area being targeted. Pricing on the Information Blanket site is USD 25 to donate one to a mother in need or USD 40 through its “buy one, give one” plan.

(Hat tip to Springwise)



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